Alex Berger
Account Executive
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Alex joined the Commercial Printing Company Team in 2003 as the startup manager of Commercial Printing Company's Mailing Division. His seven years in Corporate Mailing Services at SouthTrust Bank gave him experience working under tight deadlines and he brings that understanding of the real world to his current job in sales, helping customers get their projects done on-time. Alex is a past-president of AAF Birmingham and a member of AAF Chattanooga. He and his wife, Lindsey, are raising three elementary-aged boys—Chandler, Nolan and Brody. Alex coaches youth sports at Corner Community Park and is Assistant Scout Master in Troop 120 of the Black Warrior Council. In his spare time he loves going to church, riding motorcycles and four-wheelers and watching Auburn University football. Phone: 205.745.3002 |
 | "Message In The Bottle"Color insert & letter (in bottle) were both printed traditional offset / 4 color processCorrugated box manufactured by Commercial Printing Company. Box was cut out with Digital Cutter. Mailing & Fulfillment: Letters hand inserted into bottle. 4 color insert glued to inside of box. Bottles hand inserted into box. Presorted address labels printed and hand applied to box. Mailed as USPS Automation Parcel Mail. |
 | Sales Proposal CoverPrint Process: Traditional Offset PrintingPaper: 12pt C1S Color: 4 color process one side Finishing: Dull/Gloss ElKote with Sculpted Emboss |
 | Tradeshow Direct MailerPrinting Process: Traditional OffsetPaper: 100# Cougar Opaque Cover, Natural Bindery/Finishing: Die Cut, Score, Hand Fold,Glue & Assemble. Special Notes: Mailed 7,500 pieces in clear, self adhesive envelopes. Mailpiece was designed for the right panel to slide out, spelling "Anesthesia" inside the die cut squares. This direct mailer was sent to a list of National Anesthesiologist Trade Show prospects. The response of the mailing was an overwhelming 33% attendee rate! |
 | Chuck Norris Book CoverPrint Process: Traditional OffsetPaper: 100# C1S text weight Color: 4 color process, one side. Finishing: Gloss laminate, spot dull/gloss ElKote, foil stamping **Special notes: Sherrif's badge was 4 color process printing, printed over silver foil stamping.** |
 | Accordion Fold BrochurePrint Process: Traditional OffsetPaper: 100# Coated Text Color: 4/4 Bindery: Trim to size, Accordion Fold and Carton pack |
 | ElKote Pocket FoldersPrinting Process: Traditional OffsetPaper: 12 pt C1S Color: 1 pms color Bindery/Finishing: Die Cut, Gloss Laminate, Dull/Gloss ElKote |
 | Fine Art Lithography PrintsPrinting Process: Traditional OffsetPaper: 100# Centura Silk Cover Colors: 4 color process + 2 pms spot colors |
 | Alagasco Conference Room - Duratrans/BacklitsPrinting Process: UV Direct to substrateProject Notes: Frames and installation provided by Commercial Printing Company |
 | POP Marquee/DisplayPrinting Process: UV Direct Print to substrateSubstrate: Signs - .060 Styrene, Window Letters - Frosted vinyl Project Notes: Styrene signs were mounted to foam board and digitally cut to custom shape. Vinyl letters were also digitally cut & applied to glass. Installation performed by Commercial Printing Company. |
 | Zaxby's Restaraunt Vestibule Welcome Wall LettersSize: 48” x 18.5”Substrate & Project Notes: ½” PVC, digitally cut & painted to clients requested color. **Vinyl adhesive template provided for installation.** |
 | Oversized Sales CatalogPrint Process: Traditional Offset PrintingPaper: Cover Page - 100# Coated Cover, House Stock. Text Pages - 80# Coated Text, House. Color: 4 color process / 4 color process Finishing: Cover - Gloss Laminate + Gloss/Dull ElKote Bindery: Perfect Bound Fulfillment/Shipping: Collate Catalog & Price List, Shrink Wrap and Mail via USPS. |
 | "Soft Touch" Aqueous BrochurePrint Process: Traditional OffsetPaper: 100# Cougar Cover - Natural Color: 2/2 + inline Soft Touch Aqueous Bindery/Finishing: Round Corners/Die Cut, Embossed 2" logo & Saddle Stitch |
 | Digital Color Brochures/CatalogsPrinting Process: Printed on Ricoh C900 digital color printerPictured Sizes: 8.5" x 11" & 5.5" x 8.5" Paper: 8.5"x11" - 100# Satin Text & 5.5"x8.5" 80# Satin Cover |
 | Variable Data MailersPrinting Process: Newsletter Shell printed 1 color pms Traditional Offset, Black variable data printed digital black on Xerox Nuvera.Paper: 100# Satin Text Size: 11"x17" folded to 5.5"x8.5" Project Notes: Matching pictures, personal information and presorted mailing addresses printed inline on high-speed variable data digital printer. |
 | Jumbo Size PostcardPrinting Process: Traditional OffsetColor: 4/4 Paper: 12 pt C2S Notes: Jumbo Size Postcards can be mailed at the same postage rates as an oversized (5.5"x8.5") postcard. Direct Mail statistics show that this size postcard typically receives the best response rate of any size postcard. When mailing this size postcard, be sure to print on 12 pt stock or thicker. This will help preserve the look of the postcard throughout the mailing process. |
 | Booklet Newsletter & Oversized PostcardPrinting Process: Traditional OffsetColor: 4/4 Paper: Postcard - 100# Coated Cover. Booklet Newsletter - 100# Coated Text. Bindery: Booklet Newsletter - trim to size & saddle bound. Postcard - trim to size and skid pack for mailing. Print Notes: This clients campaign consisted of postcards, newsletters, window clings, POP posters and banners. All pieces were color critical and were color managed by CPC Prepress staff, using Fuji Color Management software. This campaign consisted of five different substrates and two different printing processes. Color consistency was successfully managed throughout the campaign. |
 | Standard Small PostcardPrinting Process: Traditional OffsetColor: 4/4 Paper: 100# Coated Cover Size: 4.25" x 6" Bindery/Finishing: "Strikethrough" dull/gloss Aqueous on one side, trim to size and skid pack for mailing. Mailing Notes: Small postcards are most commonly used for meeting invitations, business coupons or service reminders. This size postcard can be mailed at the most affordable postage rates. |
 | UAB Bartow Arena - Vinyl Dragon Wall GraphicsPrinting Process: UV Printed direct to vinyl substrateProject Notes: Install performed by Commercial Printing Company |
 | Schaeffer Eye Center - Counter DisplayPrinting Process: UV Direct printSubstrate: Acrylic Project Notes: Digital UV printed color directly to back of acrylic, with layer of white print. Shaped acrylic to create display. |
 | Stretchy Shapes Trade Show AccessoriesPrinting Process: UV Direct PrintSubstrate: Vinyl, Gloss Laminate & Di-Bond Metal Project Notes: Printed UV direct to vinyl, gloss laminated, mounted vinyl to Di-Bond metal and digitally cut to shape. |
 | SignacadesPrinting Process: UV Direct Print to substrateSubstrate: .060 Styrene Project Notes: Signacade provided by Commercial Printing Company, 24" x 36" Styrene graphics velcro to signacades. Graphics can be easily removed and replaced cost effectively. |
 | 30"x40" POP PostersPrinting Process: UV Printed direct to substrateSubstrate: 9pt photo gloss |
 | "X" Banner StandPrinting Process: UV Direct to substrateSubstrate: 13 oz. Vinyl Project Notes: Printed UV digital color direct to 13 oz. vinyl, applied brass grommets and shipped with "X" banner stand. |
 | Hanging Lexan SquaresPrinting Process: UV direct printed to substrateSubstrate: Lexan Project Notes: Printed UV digital color direct to Lexan, drilled holes and connected squares with custom designed fasteners. |
